Biscuit maker Shirley Jones was named the 2013 Best Biscuit Maker of Boddie-Noell Enterprises, the largest Hardee’s franchise operator in the country. Jones advanced beyond more than 800 other biscuit makers at 334 Hardee’s restaurants to win the overall award for the second year in a row and the third time since the competition began 30 years ago. Jones also won the award in 2009 and 2012. She is the only Biscuit Maker to win the award three times.

Contestants in Boddie-Noell’s annual Biscuit Maker Challenge represented Hardee’s restaurants across North Carolina, Virginia, South Carolina and Kentucky. In addition to Jones, the three best biscuit maker regional winners were Hillary Basinger of the Hardee’s at CarolinaBeach, Elijah Hoff of the Timberville, Va. location and Medora Vicars of Lexington, Va.

“I can’t believe I won again,” said a clearly stunned Jones when her name was announced. “This is truly an honor. I’ve worked hard on perfecting the procedures over the years and it feels great.”

Jones and the three other regional winners will be featured later this year on the in-store tray liners at all Hardee’s restaurants operated by Boddie-Noell.

Boddie-Noell honored the four regional winners and announced Jones as the overall winner during a banquet at the company’s Rose Hill Plantation near Nashville.

The competition started in November, and each biscuit maker was evaluated based on the quality of his or her biscuits, knowledge of proper biscuit equipment, cleanliness and care of the biscuit equipment, knowledge and execution of company procedures, grooming and appearance.  The competition’s judges included general managers, district managers, regional directors, vice presidents and other executives in the restaurant division of Boddie-Noell.

Jones, who lives near Rougemont, has worked as a biscuit maker at Hardee’s for 16 years.

Jones says the key to creating the best Hardee’s Made from Scratch™ Biscuit begins with “taking pride in what you do.” After that, being consistent and “following procedures every day” is key. Jones also noted she has been baking biscuits her whole life.

“We have some amazing biscuit makers in our company, but Shirley is always one of the best,” said Terry Lewis, Boddie-Noell’s vice president of operations for Hardee’s and host of the Biscuit Maker Banquet. “It’s so great to see her standing up here again this year.”

Aside from making biscuits, Jones enjoys singing in the choir at church and gardening with her husband. She loves to cook and is an avid collector of shoes and jewelry.She is currently helping to plan her daughter’s wedding in August.

Hardee’s Made from Scratch™ biscuits, which have been served at Boddie-Noell restaurants since 1977, are a vital part of the restaurant’s menu.

In 2012, Hardee’s restaurants owned and operated by Boddie-Noell used 10.3 million pounds of flour and biscuit mix and 830,000 gallons of buttermilk to make the golden brown biscuits – enough flour, mix and buttermilk to fill over 425 tractor-trailers.

About Boddie-Noell Enterprises

With over 50 years success as a Hardee’s franchisee, family-owned Boddie-Noell is the largest Hardee’s franchise operator in the United States with 334 restaurant locations in four states. The company is based in Rocky Mount, N.C. For more information, visit www.bneinc.com.

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“We are extremely grateful to Boddie-Noell Enterprises for partnering with us and sharing in our mission to honor and support military spouses.  Their generous donation will have a huge impact on our ability to accomplish this goal through our Shoeboxes for Military Spouses program,” said Dr. Steven and Diane Rumley, co-founders of Support Military Spouses.

“We have always been an advocate for military causes and believe the work Support Military Spouses is doing carries special importance for many spouses whose husbands and wives are on active duty,” said Bill Boddie, president and chief exectuive officer of Boddie-Noell.

About Support Military Spouses Support Military Spouses goal is to recognize and applaud the undaunted courage of military wives and husbands as they shoulder the responsibility of family life, care for wounded warriors, and honor the memory of our nation’s fallen heroes.  We do this through programs that show appreciation for and reaffirm the sacrifice, patriotism and selflessness of all military spouses.  Support Military Spouses is Christian non-profit charitable organization.  For more information, visit www.SupportMilitarySpouses.org, call 912-429-3229 or email Friends@SupportMilitarySpouses.org.

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Boddie-Noell Enterprises, the largest Hardee’s franchise operator in the United States, has been partners with Special Olympics Virginia for 32 years, contributing more than $1 million to the organization over that time. Boddie-Noell owns and operates close to 200 Hardee’s restaurants across Virginia.

Boddie-Noell and Hardee’s also partner in Special Olympics Virginia’s Training for Life program by employing persons with intellectual disabilities, some of whom are Special Olympics athletes, and providing a welcome workplace environment that breeds success.

“We’re excited to be sending over 500 Special Olympics athletes to the 2013 Summer Games with the money raised in this year’s Buy a Star, Be a Fan fundraiser,” said Jerry Allsbrook, chief marketing officer for Boddie-Noell Enterprises and board member for Special Olympics Virginia. “We appreciate the efforts of our loyal guests and restaurant teams that made this possible and made this year’s fundraiser one of the most successful yet.”

In addition to the Buy a Star, Be a Fan fundraiser, Boddie-Noell also showed its support of Special Olympics Virginia by sponsoring Over the Edge, a rappelling event held at the SunTrust Center in downtown Richmond.

Boddie-Noell’s Bill Boddie Jr. and his fiancée, Laura, rappelled 400 feet down the 25-story building. Participants had to raise $1,000 for the ‘privilege’ of rappelling.

The mission of Special Olympics is to provide year-round sports training and athletic competition in a variety of Olympic-type sports for children and adults with intellectual disabilities. It provides them with continuing opportunities to develop physical fitness,

demonstrate courage, experience joy and participate in a sharing of gifts, skills and friendship with their families, other Special Olympics athletes and the community.

To learn more about the Special Olympics Virginia please visit www.specialolympicsva.org.

About Special Olympics Virginia

Special Olympics Virginia is an accredited state program of Special Olympics Incorporated.  Special Olympics is an international organization that unleashes the human spirit through the transformative power and joy of sports everyday around the world. Through work in sports, health, education and community building, Special Olympics is addressing inactivity, injustice, intolerance and social isolation by encouraging and empowering people with intellectual disabilities which leads to a more welcoming and inclusive society. Visit us at www.specialolympicsva.org. Engage with us on Twitter @solympicsva; fb.com/specialolympicsvirginia; and youtube.com/specialolympicsva.

About Boddie-Noell Enterprises

Celebrating its 50th anniversary in 2012, Boddie-Noell Enterprises (BNE) is a diversified family owned business engaged primarily in restaurants and land development. Founded in 1962, BNE is the largest Hardee’s franchise operator in the United Stateswith 335 restaurants in four states. The company is based in Rocky Mount, N.C. For more information, visit www.bneinc.com.

About Hardee’s

Celebrating more than 50 years in the quick-service industry, Hardee’s Food Systems is a wholly owned subsidiary of CKE Restaurants, Inc. of Carpinteria, Calif. As of the end of the second quarter of fiscal 2013, the Company, through its subsidiaries, had a total of 3,279 franchised or company-operated restaurants in 42 states and in 26 countries, including 1,333 Carl's Jr.^® restaurants and 1,939 Hardee's restaurants.  For more information, or to find a Hardee’s near you, go to www.hardees.com. Hardee’s social media sites include www.facebook.com/hardees, www.twitter.com/hardees and www.youtube.com/hardees. 

Media Contacts

Boddie-Noell Enterprises

Lindsay Priester

Lindsay@rickrountree.com

919.981.4443

Special Olympics Virginia

Holly Claytor

Direct 804.726.3025

Mobile 804.370.7916

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Watch our own 2012 Boddie-Noell biscuit maker champ Shirley Jones starring in a new national TV commercial for Hardee's new Ribeye Steak, Egg & Cheese Biscuit.

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The North Carolina regional fundraiser will run through Veterans Day on Nov. 12, at all Hardee’s locations statewide. Customers can purchase a star cut out for $1 in exchange for a special coupon sheet with discounts valued at more than $10 on Hardee’s menu items. The stars will be personalized with the customer’s name and serve as decoration on the walls of the restaurant. All proceeds raised from the sale of stars will benefit the Patriot Foundation.

This is the third year that Boddie-Noell Enterprises, Hardee’s largest franchisee in North Carolina and the U.S., has organized a fundraising campaign for the Patriot Foundation.

“Since Hardee’s was born here in North Carolina, we’re proud to be supporters of our state’s military families,” said Jerry Allsbrook, chief marketing officer for Boddie-Noell Enterprises. “We’re committed to the work the Patriot Foundation does for these families who have made such great sacrifices and who fight for our freedom every day.”

The Patriot Foundation supports five charities that provide scholarships for dependent children of Special Operations, the 82^nd Airborne, the 18^th Airborne Corps, the Warrior Transition Battalion and Survivor Outreach Services for Soldiers, all based inFortBragg. The Foundation also provides funding for child care for the families of disabled soldiers whose spouses need to obtain additional development and job training.

“The Patriot Foundation really appreciates the support of Hardee’s in our program to help the families of Fort Bragg soldiers that have been injured, wounded or killed fighting for our country,” said Chuck Deleot, chairman of the Patriot Foundation based in Pinehurst. “There are few more powerful gifts that can be given to these families than to help the children left behind and to honor the service of their soldiers.”

To date, more than 600 children of soldiers have received scholarship support from the organization and over $2 million has been donated since the Patriot Foundation’s founding in 2003. For more information about the Patriot Foundation, visit www.patriotscholarships.com.

About Boddie-Noell Enterprises

Celebrating its 50th anniversary in 2012, Boddie-Noell Enterprises (BNE) is a diversified family owned business engaged primarily in restaurants and land development. Founded in 1962, BNE is the largest Hardee’s franchise operator in the United States with 335 restaurants in four states. The company is based in Rocky Mount, N.C.For more information, visit www.bneinc.com.

About Hardee’s

Celebrating more than 50 years in the quick-service industry, Hardee’s Food Systems is a wholly owned subsidiary of CKE Restaurants, Inc. of Carpinteria, Calif.As of the end of the second quarter of fiscal 2013, the Company, through its subsidiaries, had a total of 3,279 franchised or company-operated restaurants in 42 states and in 26 countries, including 1,333 Carl's Jr.^® restaurants and 1,939 Hardee's restaurants.  For more information, or to find a Hardee’s near you, go to www.hardees.com. Hardee’s social media sites include www.facebook.com/hardees, www.twitter.com/hardees and www.youtube.com/hardees.  

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Boddie-Noell Enterprises, the largest Hardee’s franchise operator in the United States, has been partners with Special Olympics Virginia for 32 years, contributing more than $1 million to the organization over that time. Boddie-Noell owns and operates close to 200 Hardee’s restaurants across Virginia.

Boddie-Noell and Hardee’s also partner in Special Olympics Virginia’s Training for Life program by employing persons with intellectual disabilities, some of whom are Special Olympics athletes, and providing a welcome workplace environment that breeds success.

“We take pride in our long-standing relationship with Special Olympics Virginia,” said Jerry Allsbrook, chief marketing officer for Boddie-Noell Enterprises and board member for Special Olympics Virginia. “We are excited to host the Buy a Star, Be a Fan fundraiser again and hope that this will be our most successful year yet.”

In addition to the Buy a Star, Be a Fan fundraiser, Boddie-Noell will also show its support of Special Olympics Virginia by sponsoring Over the Edge, a rappelling event held at the SunTrust Center in downtown Richmond.

On Thursday, Oct. 18, Boddie-Noell’s Bill Boddie Jr. will rappel 400 feet down the 25-story building with his fiancé, Laura as they “take the leap” over the edge. Over 100 participants raised $1,000 for the ‘privilege’ of rappelling.

 The mission of Special Olympics is to provide year-round sports training and athletic competition in a variety of Olympic-type sports for children and adults with intellectual disabilities. It provides them with continuing opportunities to develop physical fitness, demonstrate courage, experience joy and participate in a sharing of gifts, skills and friendship with their families, other Special Olympics athletes and the community.

To learn more about the Special Olympics Virginia please visit www.specialolympicsva.org.

About Special Olympics Virginia

Special Olympics Virginia is an accredited state program of Special Olympics Incorporated.  Special Olympics is an international organization that unleashes the human spirit through the transformative power and joy of sports everyday around the world. Through work in sports, health, education and community building, Special Olympics is addressing inactivity, injustice, intolerance and social isolation by encouraging and empowering people with intellectual disabilities which leads to a more welcoming and inclusive society. Visit us at www.specialolympicsva.org. Engage with us on Twitter @solympicsva; fb.com/specialolympicsvirginia; and youtube.com/specialolympicsva.

About Boddie-Noell Enterprises

Celebrating its 50th anniversary in 2012, Boddie-Noell Enterprises (BNE) is a diversified family owned business engaged primarily in restaurants and land development. Founded in 1962, BNE is the largest Hardee’s franchise operator in the United Stateswith 335 restaurants in four states. The company is based in Rocky Mount, N.C. For more information, visit www.bneinc.com.

About Hardee’s

Celebrating more than 50 years in the quick-service industry, Hardee’s Food Systems is a wholly owned subsidiary of CKE Restaurants, Inc. of Carpinteria, Calif. As of the end of the second quarter of fiscal 2013, the Company, through its subsidiaries, had a total of 3,279 franchised or company-operated restaurants in 42 states and in 26 countries, including 1,333 Carl's Jr.^® restaurants and 1,939 Hardee's restaurants.  For more information, or to find a Hardee’s near you, go to www.hardees.com. Hardee’s social media sites include www.facebook.com/hardees, www.twitter.com/hardees and www.youtube.com/hardees.

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Under the agreement, CB Steaks, LLC will purchase the Texas Steakhouse restaurant concept and all 19 locations in three states. Terms of the agreement were not disclosed.

Charlie Brown’s operates some 20 steakhouse restaurants inNew Jersey,New YorkandPennsylvania. The company was founded in 1966 and is based in Mountainside,New Jersey.

The Texas Steakhouse brand was launched in the 1980s in Virginia. Texas Steak, Ltd purchased controlling interest in the company in 1994 and the concept has been operated since by Boddie-Noell Enterprises which is based here. Today there are 10

Texas Steakhouse locations inNorth Carolina, five inVirginiaand four inWest Virginia. Charlie Brown’s will continue to operate the restaurants as Texas Steakhouse and plans to grow the concept throughout the region.

“We believe the purchase of Texas Steakhouse by Charlie Brown’s is in our best interest and allows us to focus on our core strengths, especially in the quick service restaurant category as the largest Hardee’s franchise operator in the United States,” said Bill Boddie, chief executive officer of Boddie-Noell Enterprises.

“We have enjoyed operating these steakhouses and are grateful for all that our teams have accomplished through the years,” Boddie said. “We’ve been blessed with some of the best people in the industry and they have worked hard to make Texas Steakhouse a great place to eat. We appreciate the loyalty of our customers and have enjoyed being part of the communities we’ve served.”

Media Contacts:

Boddie-Noell Enterprises
Lindsay Priester, Rountree Communications
919-878-1144    lindsay@rickrountree.com

Charlie Brown’s Steakhouse
George Crane
919-931-3736

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The United Way is expected to relocate its offices to the facility by the end of this year. The 4,900-square-foot facility at 2501 Sunset Ave. will be the first stand-alone office the United Way has owned. The donation of the building represents an extremely generous gesture by Boddie-Noell, according to United Way Executive Director Ginny Mohrbutter.

“We are ecstatic and grateful to Boddie-Noell for their donation of a building to our organization, as it will serve as a hub for our non-profit community and provide a wonderful space for our partners, volunteers, staff and citizens,” she said. “This donation will be a reminder for many years to come of Boddie-Noell’s generosity and its support of the United Way’s ongoing commitment to the twin-county region.”

The Williamsburg-style facility was built by Boddie-Noell in 1965 by company co-founders Carleton Noell and brothers Nick and Mayo Boddie. It served as the company’s administrative office for 17 years until the company’s new headquarters was completed in 1982 on Noell Lane just off of Hunter Hill Road.

“We’ve always believed in sharing with the community and theUnited Way had a need and we had a nice building – it’s a good combination,” said Mayo Boddie, Sr., Boddie-Noell’s chairman and co-founder, of the building’s donation to the United Way. Boddie-Noell and its employees have had an active presence with United Way for decades and the company’s employees and senior leadership have served in a variety of voluntary roles, including leadership positions.

The United Way offices are currently located at 230 Sunset Ave. in space provided by Southern Bank, Mohrbutter said. Mohrbutter expressed thanks to the bank for its  leadership and support during the United Way’s tenure in the bank’s business center. The Tar River Region United Way is celebrating its 60^th anniversary in 2012.

About United Way Tar River Region
United Way Tar River Region brings together people and resources to build a stronger community by raising $1.2 million each year, investing donations into local programs that are targeting pressing needs in our community, in partnership with 21 agencies, 41 health and human service programs, more than 500 volunteers and over 10,000 donors who work to improve quality of life in the Twin Counties. For more information, visit www.unitedwaytrr.org.

About Boddie-Noell Enterprises
Celebrating its 50^th anniversary in 2012, Boddie-Noell Enterprises (BNE) is a diversified family owned business engaged primarily in restaurants and land development. Founded in 1962, BNE is the largest Hardee’s franchise operator in the United States with 334 restaurants in four states. The company also operates other restaurant brands as well as the historic Rose Hill Plantation near Nashville, NC, and Highway Diner in Rocky Mount, NC. The company is based in Rocky Mount. For more information, visit www.bneinc.com.

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The restaurant is currently scheduled to open in mid to late July and will employ 50 people.

In addition to the Hardee’s menu that is built around well-known Made-from-Scratch™ breakfast biscuits, Hand-Breaded Chicken Tenders™ and charbroiled Black Angus Beef Thickburgers®, this location will also feature fried chicken.

Seating up to 69 diners, the new Hardee’s in Washington has a distinctive look, featuring the new “retro” restaurant design.

“We appreciate the support of our customers in the Washington area over the years and are excited to bring an all new Hardee’s to the community,” said Mike Boddie, President, Restaurant Division, Boddie-Noell.  “The new restaurant is designed to provide the best possible service both inside and at drive-thru.  We feel we’ve hit on a very attractive exterior and we know our customers will appreciate our inviting, upbeat dining room.”

Operating hours for the new Hardee’s will be from 5 a.m. to 11 p.m. Monday through Saturday, and from 6 a.m. to 10 p.m. on Sundays.

This newest location will be the 335th Hardee’s operated by Boddie-Noell which is based in Rocky Mount, N.C.

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In doing so, these six Hardee’s locations were among only 11 Hardee’s franchise restaurants across the U.S. to receive the award. One of Boddie-Noell’s winning restaurants is located in Burlington and the other five are in Virginia.

The Operational Excellence Award is based on three specific guidelines: an individual restaurant’s performance on quality assurance audits, its score on an operational assessment and no more than one guest complaint.

“We’re extremely proud of these six Hardee’s locations that received this national award because they are top achievers,” said Terry Lewis, vice president of operations for Boddie-Noell’s Hardee’s restaurant division. “These awards reflect team spirit and commitment of our employees each day in these locations.”

Boddie-Noell is the largest Hardee’s franchise operator in the U.S. and is celebrating its 50^th anniversary in 2012.

The awards were presented at a special awards banquet for Hardee’s franchise operators held recently in St. Louis.  

“It is an honor once again to recognize our franchisees’ hard work and dedication,” said Michael Murphy, President and Chief Legal Officer ofCKE Restaurants, Inc. “The ongoing success of Hardee’s is in great measure the result of their individual efforts and their unified commitment to providing guests with the best food, service and dining experience in the industry. It is a genuine pleasure to be able to thank them in this way for being on our team. We hope that they inspire and motivate all of our owners and operators, and keep blazing trails toward even greater achievements in the future.”

About Boddie-Noell Enterprises
Boddie-Noell Enterprises (BNE) is celebrating its 50^th anniversary in 2012.BNE is the largest Hardee’s franchise operator in the United States with 335 restaurants across four states (North Carolina, Virginia, Kentucky and South Carolina) and more scheduled to open this year. The company employs more than 12,000 people and is headquartered in Rocky Mount, N.C. For more information about the company, visit www.bneinc.laymannewmedia.com. 

About Hardee’s
Celebrating 50 years in the quick-service industry, Hardee’s Food Systems is a wholly owned subsidiary of CKE Restaurants, Inc. ofCarpinteria, Calif. As of the end of fiscal 2012, the Company, through its subsidiaries, had a total of 3,243 franchised or company-operated restaurants in 42 states and in 25 countries, including 1,313 Carl's Jr.^®restaurants and 1,912 Hardee's^® restaurants. For more information, or to find a Hardee’s near you, go to www.hardees.com. Hardee’s social media sites include www.facebook.com/hardees, www.twitter.com/hardees andwww.youtube.com/hardees.

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