Hardee’s Teams Up with North Carolina Tar Heels for ‘Fan of the Year’ Photo Contest to Win Trip to 2014 Notre Dame Football Game

CHAPEL HILL, N.C. (Sept. 6, 2013) – It’s time for University of North Carolina Tar Heel fans to get out those special or over-the-top photos capturing true Tar Heel spirit because Hardee’s® is teaming up with the Tar Heels to offer one lucky fan a special football experience in the Hardee’s “Fan of the Year” Photo Contest. 

Tar Heel fans can win an expense-paid trip to watch the University of North Carolina take on the University of Notre Dame in South Bend, Ind., for next fall’s football game by sharing a photo of their favorite moment being a Tar Heel fan. Fans will then have a chance to choose the winner by voting for their favorite photo.

To enter the Hardee’s “Fan of the Year” Photo Contest, fans need to submit a photo of their favorite moment as a Tar Heel fan to the North Carolina Tar Heels Facebook page or use the website address http://bit.ly/HardeesPhotoContest. The winner is based on the photo with the most votes. Fans have until Nov. 24, 2013 to submit and vote for their favorite photo. 

The fan who submits the photo with the most votes will win two tickets to the game, roundtrip airfare and hotel accommodations, and free Hardee’s Hand-Breaded Chicken TendersTM for a year.

Just like the Tar Heels, Hardee’s was born and bred in North Carolina and today there are more than 230 Hardee’s locations around the state. Hardee’s Hand-Breaded Chicken Tenders are fresh, all white-meat chicken tenders, hand-dipped in eggs and buttermilk and lightly breaded. Tar Heel fans have been tailgating with Hardee’s Hand-Breaded Chicken Tenders for years.

“Hardee’s was born right here in North Carolina and we couldn’t think of a better way to honor our roots than to have some fun with Tar Heels fans and support University of North Carolina athletics,” said Jerry Allsbrook, chief marketing officer for Hardee’s North Carolina franchise operator Boddie-Noell Enterprises.

Fans can vote for their favorite photo once a day until 11:59 p.m. on Nov. 24, 2013 on the North Carolina Tar Heels Facebook page. The winner will be announced the week of Nov. 30, 2013.

About Hardee’s
Celebrating more than 50 years in the quick-service industry, Hardee’s® Food Systems is a wholly owned subsidiary of CKE Restaurants Holdings, Inc. of Carpinteria, Calif. As of the end of the second quarter of fiscal 2014, the Company, through its subsidiaries, had a total of 3,373 franchised or company-operated restaurants in 42 states and 28 foreign countries and U.S. territories worldwide, including 1,403 Carl’s Jr.® restaurants and 1,965 Hardee’s® restaurants. For more information, or to find a Hardee’s near you, go to www.hardees.com. Hardee’s social media sites include www.facebook.com/hardees, www.twitter.com/hardees and www.youtube.com/hardees.