Boddie-Noell Wins Star Excellence Award from Hardee’s Parent Company CKE


ROCKY MOUNT, N.C. (June 13, 2017) – Hardee’s® franchise operator Boddie-Noell Enterprises, Inc. has received the CKE Star Excellence Award from the Hardee’s parent company CKE Restaurants Holdings, Inc. (CKE) – the highest award given to a franchisee in the Hardee’s/Carl Jr.® franchise community.

The 2017 Star Excellence Award was presented to Boddie-Noell’s senior leadership recently at the CKE franchise convention in Las Vegas, NV late last month. The award is based on commitment to the brand, company values, entrepreneurship, growth and leadership within the CKE franchise system.

The 2017 award was presented by Jason Marker, chief executive officer for CKE.

“It is with extreme honor, and great pride, that we present the 2017 CKE Star Excellence Award to Boddie-Noell Enterprises,” said Marker during the award presentation. “This CKE Excellence Award recognizes those whose values have not wavered, whose commitment has not faltered, and whose dedication to the brand has never ceased. This award is proudly presented to those who have carried on the very principles and values that make our brand great every day,” he added.

“This award would not have been possible without the dedicated, devoted people of Boddie-Noell Enterprises who work hard every day to help the Hardee’s brand grow and be successful,” Boddie-Noell President Mike Boddie and Vice Chairman and Chief Executive Officer Bill Boddie wrote to employees of the company. “We are very blessed as a company to celebrate this prestigious award with you.”

Boddie-Noell was one of the earliest franchise operators of the Hardee’s brand, establishing its first restaurant location in 1962 in Fayetteville. Today the company has more than 340 Hardee’s locations across four states with more scheduled to open this year. Boddie-Noell is the largest Hardee’s franchise operator in the United States, has had an integral role in the Hardee’s brand and even introduced menu items that were later adopted by the brand nationally. Boddie-Noell also played a role in the formation of the Independent Hardee’s Franchisee Association.

About Boddie-Noell Enterprises, Inc.
Boddie-Noell is proud to have been a Hardee’s franchise operator for 55 years. Family-owned, Boddie-Noell is the largest Hardee’s franchisee in the United States with 342 restaurant locations in four states. The company is based in Rocky Mount, N.C. For more information, visit