Hardee’s Restaurants Opeated by Boddie-Noell Earn National Operational Excellence Award

ROCKY MOUNT, N.C. (June 29, 2011) – Nine Hardee’s® restaurants owned and operated by Boddie-Noell Enterprises earned the 2011 Restaurant Operational Excellence Award from Hardee’s Food Systems, Inc. for outstanding performance over the past year.

In doing so, Boddie-Noell captured nine of the 12 Operational Excellence awards bestowed this year to Hardee’s franchise restaurant locations across the U.S.

The Operational Excellence Award is based on three specific guidelines: an individual restaurant’s performance in quality assurance audits, its score on an operational assessment and no more than one guest complaint.  

The nine Boddie-Noell Hardee’s winners include the Hardee’s locations on Sunset Avenue in Rocky Mount and on South Alston Avenue in Durham. The other winners are Hardee’s locations in Norton, Waverly, Stanleytown, Virginia Beach and Chesapeake (2 locations), Virginia as well as the Hardee’s in Cumberland, Ky.

“We’re extremely proud of these Hardee’s locations that received this award because they are top achievers,” said Terry Lewis, vice president of operations for Boddie-Noell’s Hardee’s restaurant division. “These awards serve as validation of the hard work, teamwork and commitment that are present every day in these restaurants.”

“Hardee’s continued success is due in large part to the hard work and dedication of our franchisees,” said Michael Murphy, president and chief legal officer of CKE Restaurants, Inc. “All of our franchise award winners share Hardee’s commitment to providing guests with the best food, service and dining experience in the industry. It is a pleasure to have them on the Hardee’s team. It is our hope that all of our owners and operators are inspired and motivated by these great achievements and will continue to help lead us to a successful 2011 and beyond.”

The awards were presented at a special awards banquet for Hardee’s franchise operators held recently in Las Vegas.

About Boddie-Noell Enterprises:Boddie-Noell Enterprises (BNE) is a diversified family-owned business engaged primarily in restaurants and land development. Based in Rocky Mount, BNE is the largest Hardee’s franchise operator in the United States with 335 Hardee’s locations across four states. Visit www.bneinc.com

About Hardee’sCelebrating over 50 years in the quick-service industry, Hardee’s Food Systems is a wholly owned subsidiary of CKE Restaurants, Inc. of Carpinteria, Calif. As of the end of fiscal 2011, CKE, through its subsidiaries, had a total of 3,159 franchised, licensed or company-operated restaurants in 42 states and 19 countries, including 1,249 Carl’s Jr. Restaurants and 1,899 Hardee’s restaurants. For more information about, or to find a Hardee’s near you, go to www.hardees.com. Hardee’s social media sites include www.facebook.com/hardees, www.twitter.com/hardees and www.youtube.com/hardees.